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Jobs, Nano receive BW \'Best of 2005\' honors

updated 06:25 am EST, Mon December 12, 2005

Jobs, Nano honored

Once again landing on the BusinessWeek cover, Apple's Steve Jobs has been named among the by the magazine as well. BusinessWeek, which noted that the world "watched in awe as Apple blew apart entire distribution networks of established broadcasting and movie empires," says that "no one in techland had a better year--or a broader impact--than Apple Computer CEO Steve Jobs," recognizing his contributions at both Apple and Pixar.

"Apple continued to set tech's fashion agenda in 2005 with products such as the iPod nano and the video iPod, as well as the Mac mini, Apple's cheapest computer ever. Indeed, no exec sits astride both the technical and creative worlds as much as Jobs, who also runs powerhouse Pixar Animation Studios, maker of megahits such as Finding Nemo and The Incredibles."

The article also notes Apple's landmark deal with Disney to offer television content via iTunes, which sparked other deals, such as the recent NBC-iTunes television content deal and rumors of ESPN on iTunes. The iPod has "made its biggest PC market share gains in years--and helped the stock price more than double since Jan. 1, to about $73." Apple's iTunes sold more than 3 million videos this year and over 100 million songs in Europe.

Among the "Buzzwords 2005: A Glossary", the BusinessWeek editors offer "Storytelling" and "Curate" as two of the eight terms you need to know. The iPod and TiVo were named in the description of Curate: "As in the museum world, to create an exhibition of products and services that woo a distinct community of users. Think Ikea, Starbucks, iPod, TiVo." And Pixar, again, was recognized in the art of storytelling: "The art of creating a compelling narrative for your product and brand that connects emotionally with your customers. Think Pixar. "




by MacNN Staff

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