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Focus on digital photography at Macworld Expo

updated 10:40 am EST, Mon December 12, 2005

Digital photos at MWSF

IDG World Expo today announced a major focus on digital photography at , which takes place January 9-13, 2006 at San Francisco's Moscone Center. Several new features will provide attendees with more education, services and product insight about digital photography. The Expo will offer the first in-depth public training on Apple's newly launched Aperture: taught by best-selling digital photography author Derrick Story, this conference session is part of the Power Tools Conference and provides two full days of in-depth training on this powerful tool. IDG also said that the floor will include exhibits from Adobe, Canon, Nikon, Olympus, Quark, FileMaker, Lowel-Light, HP, Epson, Filmloop, Light Crafts and B&H Photo-Video-Pro Audio, while a special Digital Photography Day will be sponsored by Olympus, FileMaker and Lowel-Light.

The new Macworld educational feature provides attendees the opportunity to improve digital photography skills in one day under the instruction of acclaimed industry photographers. Professional and novice classes will include classroom instruction; outdoor shooting; indoor lighting and shooting; downloading and critique; editing; and organizing and sharing images.

The Expo will also feature "The Dr. Is In," a new resource dedicated to digital photography help. The new Exhibit Hall feature is a complimentary service where attendees can bring prints, camera (bring cables for download) or images on flash storage to the digital photography doctors in the Creative Corner of the Macworld Exhibit Hall and let members of the American Society of Media Photographers offer pointers. The "doctors" will be in all week and the exhibit will be open to all Exhibit Hall attendees.

In addition, the American Society of Media Photographers will host Mac industry luminary David Pogue of The New York Times, as he discusses the next decade of digital photography. "You'll hear about the screens, batteries, storage devices, and software of the next decade's digital camera, including which current annoyances will go away and which will only get worse." It will feature virtual video visits from the top visionaries at Kodak, Nikon, and Canon. The Digital Photography Birds-of-a-Feather will take place on Janaury 11th at 6 pm and is open to all Exhibit Hall attendees.

Photoshop Feature Presentation

Photoshop expert Russell Brown of Adobe will "entertain and educate" with an "altered" view of Photoshop, according to IDG. Russell will summarize the key new features found in Photoshop CS on January 13th 10:00 a.m. Other Photoship education includes:

  • Users Conference: "Photoshop Digital Creation: Uncanny Realism," 75 minute session.
  • Users Conference: "Photoshop CS2: Secrets to Levels and Curves," 75 minute session.
  • Power Tools Conference: "Professional Photoshop," two full days of in-depth training.
  • Taste of the Conference: "Photoshop CS: Essential Tips & Tricks," gives essential, time-saving techniques on Photoshop. 1/11/06 at 5:00 p.m. Open to all Exhibit Hall attendees.

by MacNN Staff





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