RSS RSS Twitter Twitter
ipod

11/28/2005, 6:00pm, EST

Monday, November 28th

Disney, Clear Channel to advertise on iPods

Walt Disney and Clear Channel today announced that they are starting to advertise on video-capable portable players--such as Apple's fifth-generation iPod. The two media giants will be the first major media corporations to offer promotional videos to iPods and other related players, according to a report from the Red Herring. Disney plans to offer full-screen, high-quality video from The Chronicles of Narnia, while also providing trailers, clips, interviews, and other content via its website. Clear Channel will provide 60-second video segments of its "Rush Limbaugh Show" for both fifth-generation iPods and PCs to subscribers of the "Rush 24/7" premium content service, starting December 12th.

Members of Clear Channel's content service pay $7 per month ($50 per year), to access live audio streaming of every broadcast of the Rush Limbaugh show, as well as podcasts of the shows. Boyd Peterson, analyst at Yankee Group said "Every individual deal is adding its weight to the overall trend of consumer adoption of other modes of acquiring content." Brian Glicklich, vice president of the interactive division at Premiere said "It's an audience thing; we listen very carefully to what the audience tells us. They have made it very clear that they love [audio] podcasting," according to the report.


Filed under: iPod

, , 17comments, del.icio.us, slashdot, digg, buzz , Twitter



17 comments
Reader Reactions (Please use <i></i> for italic text)

subscribe to comments
for this article




Expand All   Global Settings
You have been assimilated
0
11/28, 7:10pm, EST
Resistance is futile.
Fresh-Faced Recruit
Joined Oct 2001
User is offline
"Exploitation"
0
11/28, 7:29pm, EST
I love how they keep using the work "exploitation" as if they are being taken advantage of. If I'm already recording the content on my TiVo, why should they care if I watch it on a TV or my iPod? If anything, this allows me to watch MORE of their advertisement-based content. And it'll be much, much more difficult to skip over the commercials on an iPod vs on my TiVo! The studios are starting to sound more and more like the music execs, which is a bad thing.
Fresh-Faced Recruit
Joined Mar 1999
User is offline
I usually try to mind my
0
11/28, 8:32pm, EST
language, but I only have three words for this. FUCK CLEAR CHANNEL

Z
Senior User
Joined Oct 1999
User is offline
aer
oxycontin is great!
0
11/28, 9:57pm, EST
I am stoked to be able to watch ultra-right wing christian nutjob, (and drug addicted, pro-death penalty, pro-poverty slimeball) limbaaaaaaaw on my iPod while driving my pro-terrorist SUV in my white supremacist suburb in Kansas. It's great to be privileged!
Fresh-Faced Recruit
Joined Mar 2004
User is offline
zac4mac...
0
11/28, 10:25pm, EST
I AGREE!!!!! couldn't have said it better myself. I actually have a bullseye on a picture of the CEO of Clear Channel. I work in radio, and clear channel LOVES to take away jobs, and wipe their ass in every single thing. all to make a buck, and help their shareholders. I hope Clear Channel flops with this idea.
Fresh-Faced Recruit
Joined Sep 2000
User is offline
Sony & Clearchanel?
0
11/28, 10:49pm, EST
Reverse engineer iTunes and OSX - then decide to use Windows... because THEY "get it", and as we've seen easy pickings in that market...

Unless Apple makes it easy, they wont distribute squat!

These clowns.... or as steve would say "Bozo's"

Keep talking.....
Fresh-Faced Recruit
Joined Jan 2002
User is offline
The Wal*Mart of radio
0
11/29, 12:06am, EST
Thanks to ClearChannel radio has become a complete wasteland.
I've switched to Sirius for Howard and Derek & Romaine, and I systematically boycott any concert organized by ClearChannel. The bastards won't get one penny of my money.
They're a bunch of lying hypocrit scumbags. FUCK THEM.
Fresh-Faced Recruit
Joined Aug 2002
User is offline
i'd rather...
0
11/29, 4:24am, EST
...have my blood sucked out by leeches
Shove an icepick under a toenail or two
I'd rather clean all the bathrooms in Grand Central Station with my tongue
Than load Rush Limpballs on my iPod.
Fresh-Faced Recruit
Joined Sep 2001
User is offline
a limerick
0
11/29, 4:25am, EST
Rush is familiar with porn
Of the sort his listeners scorn
He loves to watch guys
While stroking his thighs
And wanks til his dick is well-worn.
Fresh-Faced Recruit
Joined Sep 2001
User is offline
Good trend
0
11/29, 9:01am, EST
Hopefully it will continue, the content, not the self-righteous, biggoted, narrow minded, book burning mentality I am seeing here. We are all entitled to our own point of view-it just amazes me how the those who celebrate diversity and open mindedness are so intolerant of those who have a view different than their own. Nice command of the english language, too.
Fresh-Faced Recruit
Joined Sep 2000
User is offline
additional comments:..1..2..Next
Your Comments

In order to post comments: If you are a registered member, please login with your MacNN Forums username and password otherwise please uncheck the checkbox below.


Registered Member?
macnn forums login:

macnn forums password:

Not a member of the MacNN forums? Register now for free.

RSS Feeds

Have the latest content delivered to your desktop via RSS. Use the links below to get access to a specific blog, news, or reviews feed.



  MacNN -all

  MacNN Reviews

  MacNN Podcasts

  iPodNN

  Electronista

  Left Lane News
Want To Sell Your Laptop? Any Condition - receive Top Cash. Get an instant quote. Free shipping www.CashForLaptops.com

Internet Marketing School - 100% Online: Master SEO, SEM, E Commerce, Media & More with a U of San Francisco Certificate.

Buy from The Apple Store, iTunes.com, Amazon.com, TechDepot, OfficeDepot, Computers4Sure, or donate.