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CBS may offer TV content via iTunes

updated 09:10 am EST, Fri November 4, 2005

More iTunes video content?

CBS on Wednesday unveiled plans to distribute three episodes of prime-time sci-fi series "Threshold" online via, signaling its move to digital distribution of content. The Media Daily News reports that CBS has also been in discussions with Apple to , following the landmark television content agreement Apple announced with rival network ABC earlier this year, which allows consumers to purchase of five of ABC's top television shows, including "Lost" and "Desperate Housewives," through iTunes for about $2 per episode. Looking the bolster its online presence, CBS is reportedly considering subscription and ad-supported models as well as selling content via iTunes. CBS Digital President Larry Kramer said a partnership with Apple is a strong possibility as long as the "economic proposal is fair enough," according to the report. CBS began offering a digital version of "Threshold" on Wednesday without any pre-roll advertising. The episodes will be available online for three days.

by MacNN Staff





  1. jmelrose

    Joined: Dec 1969


    Letterman, Letterman...

    Gotta offer Letterman-To-Go. Best idea for commute-friendly viewing ever!

  1. barryjaylevine

    Joined: Dec 1969



    Watched 3 minutes of the stream at Here's a show guaranteed to fail. An insipid reworking of the 60's "Invaders". So make it available via iTunes and, when it bombs, watch some jerk at CBS claim that it's a bad business model.

    Hello?? Maybe good content is what's required??

  1. Roehlstation

    Joined: Dec 1969



    Man, I wish they would Put Alias on iTunes.

  1. Scooterboy

    Joined: Dec 1969



    Bring us Firefly season 2 and I'll buy it. We don't need no stinkin' networks!

  1. Gunner1954

    Joined: Dec 1969


    Not Compatible with Mac?

    Tried to view the CBS (Trheshhold) stream via Safari 2.02 and WMV 9 for OS X 10.4.3, but receive no stream when clicking on the link and WMV would not recognize the link ( Please, please, please get it into iTunes so the entire world (including the Mac world) can watch.

  1. sixcolors

    Joined: Dec 1969



    Indeed... I would pay $2/ep for firefly... f*** fox!

  1. collinong

    Joined: Dec 1969


    it does work on mac

    just watched some with safari/wmv. both are the latest (10.4.3) and I d/l WMP a few days ago. Video worked fine although the audio and video were super crappy quality.

  1. iomatic

    Joined: Dec 1969


    Fair enough...

    Fair enough? Please. Making money where you weren't before? How could they possibly complain?

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