apple news/media reports
08/31/2005, 8:50pm, EDT
Wednesday, August 31st
Apple cancels 30-day free Mac mini test drive promo
Apple has quietly ended its free Mac mini test drive promo, which the company had launched on its website yesterday. The Apple online store no longer lists the 30-day money-back-guarantee offer, which allowed users to try the entry-level Mac mini without any risk. The offer, first noted by MacNN, was exclusively available via its online store and was set to expire on October 31st. It also allowed users to purchase a keyboard and/or mouse in conjunction with the Mac mIni. As of August 31st--about 24 hours after the promo was launched--the offer is no longer available on the website and store representatives confirmed that the offer was no longer available, but declined to provide further details. Separately, Apple has also begun a 120 days same-as-cash offer for limited time. It is available to qualified customers.
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Perhaps the accountants or lawyers got to it . . . .
(i.e. calculated some hidden costs, or found that "free trial" would include shipping . . . something like that.)
I am SURE the Steve knew about this plan. Nothing that significant would get out the door without him knowing about it. The question is, why'd they pull it back? Two guesses. First guess: Steve planned to make a bigger splash with it (e.g. advertising and an announcement from Steve himself) and the timing of the post is off (like the early posting of the specs for the G5 back when). Second guess: they underestimated demand, or overestimated supply. Maybe the response, right away, was so overwhelming, they were not prepared to meet the orders. Or, after making the plan, making the announcement, they discovered (or were told by Freescale) that chip supply was going to be limited. Apple has done a fairly decent job over the past few years of not making promises it could not keep (remember the TiBook delays, the PB delays and the G5 delays of a few years ago).
I am SURE the Steve knew about this plan. Nothing that significant would get out the door without him knowing about it. The question is, why'd they pull it back? Two guesses. First guess: Steve planned to make a bigger splash with it (e.g. advertising and an announcement from Steve himself) and the timing of the post is off (like the early posting of the specs for the G5 back when). Second guess: they underestimated demand, or overestimated supply. Maybe the response, right away, was so overwhelming, they were not prepared to meet the orders. Or, after making the plan, making the announcement, they discovered (or were told by Freescale) that chip supply was going to be limited. Apple has done a fairly decent job over the past few years of not making promises it could not keep (remember the TiBook delays, the PB delays and the G5 delays of a few years ago).
Was your mother scared by a lawyer while pregnant with you?
Sheesh.
And doctors. I spent 9 months in the ICU. Not all doctors are equal. There are some really stupid doctors (in the ICU of all places) and there are some really smart doctors. But it is wrong to think of one as better than another. Lucky to be alive because of the smart doctors and lucky to be alive inspite of the stupid doctors. Too bad they seem to rotate and alternate between shifts. My survival was yo yo depending on who was on shift that day and what order they came in on.
Not all doctors are good. Not all lawyers are good. But it is taboo to single them out. We must all put all of them on pedestals and worship them equally.
Not taboo, just asinine. Stereotypes are mindless.