Canon launches 3 new S-series Digital ELPH models
updated 11:50 am EDT, Mon August 22, 2005
New Canon Digital ELPHs
Digital ELPH cameras [pictured at right] have essentially the same body sizes and specifications as the PowerShot SD500 and SD400 Digital ELPHs, but offer consumers a wider range of options when choosing the right camera for their lifestyle," said Hashimoto. "By providing users with the ability to choose, Canon will always have something that fits each user's individual tastes. Furthermore, by keeping the optical viewfinder, we still provide the user the ability to use these cameras in all types of lighting conditions."
Designed with the fashion conscious trendsetter in mind, the PowerShot SD30 Digital ELPH camera comes in four new attractive colors designed to coordinate with other fashion accessories for a night on the town. Replacing Canon's previous line of fashion-focused cameras, the PowerShot SD20 Digital ELPH series, the new models keep in line with fall 2005 fashion's "must have colors" for the season, according to the company The PowerShot SD30 Digital ELPH cameras will be available in the metallic finishes of Tuxedo Black, Rockstar Red, Glamour Gold and Vivacious Violet. These cameras also come with color coordinated cases for each camera color.
The PowerShot SD30 Digital ELPH cameras incorporate a full range of high-performance features, including a 5.0 Megapixel CCD, a retractable 2.4x optical zoom lens (35mm film equivalent: 38-90mm) and 4.0x digital zoom. The cameras also feature Canon's exclusive DIGIC II image processor, Hi-Speed USB 2.0 connectivity, and an easy-to-read 1.8-inch LCD screen, slightly larger than their predecessors.
The PowerShot SD30 Digital ELPH cameras feature 16 shooting modes, including Auto, Camera M (manual), Macro, Portrait, Landscape, Night Snapshot, My Colors, seven Special Scene modes (Kids and Pets, Indoor, Foliage, Snow, Beach, Fireworks and Underwater(1)), Stitch Assist and Movie. While in movie mode, the PowerShot SD30 Digital ELPH offers three movie modes: Standard, My Colors and Compact.
Canon's new PowerShot SD30 Digital ELPH models will ship with a new Camera Station, the CS-DC1, which lets consumers easily charge their camera. It also enables video output, image transfer to a PC and direct printing, via the supplied wireless remote control.
The PowerShot SD550 and SD450 Digital ELPH cameras will be supplied with a battery pack NB-3L (SD550) / NB-4L (SD450), battery charger CB-2LU (SD550) / CB-2LV (SD450), Wrist Strap and AV Cable, Interface Cable, as well as a 32MB or 16MB SD memory card, respectively, software, and user manuals. The PowerShot SD30 Digital ELPH camera will include a Camera Station CS-DC1, Wireless Controller, compact power adapter, battery pack (NB-4L), AV Cable, Interface Cable, Wrist Strap, MultiMediaCard MMC-16M, software and user manuals and a matching case. Optional accessories include All Weather Case (waterproof up to 3 meters/9.8 feet), battery charger, and high-power flash.
The PowerShot SD550, SD450 and SD30 Digital ELPH cameras will be available in September for $500, $400, and $400, respectively.
