Intel marketing shift

Intel will take a new marketing approach when it introduces new line of processors next week. eWEEK reports that the company will begin . "Intel is expected to detail next week at its IDF (Intel Developer Forum) a plan to begin building multicore chips with the architecture, a modified version of the circuitry behind its Pentium M notebook processor, during 2006. Intel's announcement will publicly signal an internal shift that's already taken place. After years of promoting clock speed, it's now emphasizing overall performance and power-efficiency. Intel's shift to processor numbers and its wholesale move to multicore processors sealed the deal for the architectural change, as power can be a limiting factor in fitting two or more processor cores together into a single chip."

by MacNN Staff