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http://www.macnn.com/articles/05/08/01/halo.still.strong/

Apple's "halo" still strong despite fears

updated 01:15 pm EDT, Mon August 1, 2005

 

\"Halo\" still strong


The iPod "halo" effect , one analyst downplayed the "Osborne effect"--a downturn in sales following a pre-announcement of upcoming products: "The transition isn't an immediate sales problem, but a long-term logistical one.... I would be surprised if the [Intel] transition has any impact on Mac sales in the short term. In fact, the opposite might be the case."


by MacNN Staff

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