ipod
07/25/2005, 11:05am, EDT
Monday, July 25th
Apple lacks "economic ecosystem" for iPod
Apple will inevitably lose its hold on the digital music player market, as competitors slowly bring their features up to par with the iPod, and leverage their "economic ecosystem," says FastCompany. While the iPod, like most Apple products, is a "closed" platform, Apple's competitors are "a set of companies, cooperating and competing at once, that together deliver a product or service by providing different components that share some critical capabilities." The iPod "has not changed much since its debut four years ago," and "no one can improve on an iPod except Apple." A so-called ecosystem is better than a single product "because its collective of competitors can explore and invest in many more ideas than any single company can muster," the article explains.
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No body can improve on Windows either and they had 95% of the market for the past 10 years!!
Little green men might be there...
fact is, other competitors have long surpassed the ipod in features, battery life, etc. and other music stores sell songs for cheaper, let you rent music, etc. but the ipod has the right combination of all those features for the general public.
the "ecosystem" may not support apple directly but apple is free to pick and choose from the features it sees the public wanting. apple can always watch as other features rise or fail in the competing ecosystem and implement them just right 6 months later.
2) The iPod product lineup has also grown to address all of the major market segments with the iPod shuffle, iPod mini, and iPod. This line up has allowed it to dominate the major market segments. In other words Apple has been responding to the customer environment.
3) The iPod and really only the iPod has a large, healthy, and growing ecosystem of 3rd part devices that add to the value of the iPod. This is a huge win for Apple in many ways, branding, market advertising, and the fact that a majority use Apple's iPod standard connector (iPod lock-in).
4) A major aspect of the iPod is the solution... iTunes, iPod, iPod standardized connector, and for some iTMS. This is one of the major selling points... consistent, simple, and usable. It is hard for multiple company, who are competing with each other, to achieve the same level of solution.