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Students choose iTunes, despite Napster partnership

updated 03:35 pm EDT, Mon July 11, 2005

iTunes wins over Napster

iTunes is the among students at one university, despite a partnership with the subscription-style Napster music service. College students gave Napster high marks, but more than 7 out of every 10 still buy music from Apple's iTunes Music Store, according to a reporty by the Ecommerce Times. Drawing from a recently released survey from the University of Rochester, the results show that students favor the iTunes-type song purchase model. The survey found that students were quick to sign up for the free service and were impressed with the service; however, they never purchased songs to make them a permanent part of their colleciton, citing limited compatibility with MP3 players, including the iPod. The survey also found that more than half of the students who used Napster still turned to other music sites, including 71 percent to iTunes as well as MusicMatch (16%), Rhapsody (4%), and Music Now (2%).

by MacNN Staff





  1. greenG4

    Joined: Dec 1969


    Sorry Napster

    "However, none of those surveyed bought songs from Napster when they wanted to make a track a permanent part of their music collection during the fall semester of 2004. An earlier survey found one student had bought songs from Napster in the spring of 2004."

    It's free and they still don't use it. That speaks volumes.

  1. jhorvatic

    Joined: Dec 1969


    Napster not Free

    Students have also reported that it's an extra $70 tutition to have access to napster. Plus the fact that Napster doesn't have the easy to use interface and the music selection is limited as far as what you can purchase. Not to mention you can't use Napsters service with an iPod. Most students probably have iPods not other players.In any case iTunes is clearly the way to go for most of them. The colleges just don't get it obviously.

  1. feedmec00kies

    Joined: Dec 1969


    Yup, that's my school...

    So, as a student of the University of Rochester... I wasn't surprised at all by the survey answers. I actually don't know of anyone who really buys any music from Napster; the closest people seem to get to that is when they suddenly exclaim, "Hey, let's listen to some bad (insert decade/genre here) music because we're bored/drunk/crazy!" and then promptly find the songs which are tethered and don't require payment (if the song isn't available for free, they just give up on it.) Not really the kind of use Napster was looking for. Yup, the administration didn't really think it out. ESPECIALLY when (in their zeal to make all sorts of corporate deals) they have an APPLE STORE on campus that sells /iPods/ , which as someone mentioned, are /not/ compatible. Probably also helps that iTunes is an actual media player (and Napster is just a shoddy product made for making money).

  1. Shootingstars

    Joined: Dec 1969


    Napster not all that

    Napster you always have to pay and pay, if you ever stop paying then you lose all of your songs. Basically you're renting your songs. I rather buy the songs I want from iTunes or go out and buy a CD from a store. It doesn't matter if Napster advertising we have over 1 million songs, basically everyone only listen to certain kind of music and doesn't care for the rest.

  1. Sandkat

    Joined: Dec 1969


    Napster ad...

    As I was reading through the comments, I look over to the left side of the page and see a Napster ad. Cute.

  1. Ralf_Wiggum

    Joined: Dec 1969


    people in charge...

    Just further proof that college universities have no idea what to do with the thousands of dollars from their students.

  1. go4it

    Joined: Dec 1969


    Napster Ad

    Yeah, i see the banner ad at the top of this comments page. Nice...

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