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iPod to meet sales target; Mac gains market share

updated 09:25 am EDT, Fri June 24, 2005

iPod sales Q3

[updated] PiperJaffray expects Apple to for iPod sales of 5.5 million units in the fiscal third quarter ending in June. Banc of America said, "The Street is generally aware that Apple will likely not show significant upside" from the previous quarter, in which it sold 5.3 million units. However, the firm said it expects the iPod business will reaccelerate into the seasonally strong September and December quarters. When it comes to Macintosh sales, "we expect iPod to continue to be a foundation for growth in other parts of Apple's business, and we expect that by the end of calendar 2005 more than 35 million iPods will have shipped, providing Apple with a greater scope of awareness for various products." NPD data shows that Apple gained 2% in U.S. retail market share in the month of May, PiperJaffray noted. [update: Forbes first attributed the report to Banc of America, but later changed its article to credit research firm PiperJaffray.]

 
Previous Comments

What's that?

06/24, 09:45am reply

"NPD data shows that Apple gained 2% in U.S. retail market share in the month of May"

Umm, does that mean Apple doubled their market share? Sound the trumpets, sing halleluiah, break out the spinmeisters! :)

Zaren

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Joined: Aug 2001

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WFT wowzers

06/24, 10:32am reply

I hope that is accurate... as in they gained and additional 2% market share to their existing market share... or even lesser but still good... gained market share in the sense of going from 1.5% to 2.0%, but I hope it is the addition of a 2% market share and not just up to that number...

Apple is on the verge of crossing a threshold into a brave new world of potentially much increasing market share in the US and worldwide. Lets hope this much balloooied common thought comes true in the short and long term future.

zioncity

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Joined: Jun 2005

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oops... headline above

06/24, 10:33am reply

Meant to be WTF wowzers...

Darn ADD and a typo and too much coffee, heheh

rotflmao

zioncity

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Joined: Jun 2005

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Uhoh

06/24, 11:42am reply

Only meeting consensus estimates on sales? That's bad news if I've ever heard it.

testudo

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Joined: Aug 2001

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RE:Uhoh

06/24, 02:07pm reply

Uh, that is on iPod sales during "summer" months which is the "slow" season for electronic sales.

They "gained" 2% marketshared for their "macs" which have a much higher price tag and margin than iPods.

Way to spin the negative testudo.

aristotles

Senior User

Joined: Jul 2004

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Holy Fscking Shite!

06/24, 07:53pm reply

(US retail marketshare is different from the more generic/misused term "marketshare" -- Apple traditionally sits at about 4-5% US retail marketshare)

Apple increased its US retail marketshare by 2 percent IN A MONTH?! hubbidy-hubbidy-whaaaaa?

chas_m

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RE aristotles

06/26, 11:44am reply

I believe he was being sarcastic.

giantmike

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Joined: May 1999

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2%

06/26, 06:11pm reply

The article isn't well written; it's ambiguous whether the 2% increase cited refers to Macs or iPods. In re-reading it a number of times, i believe what they're trying to say is that iPod sales increased 2% over the month before.

Rainy Day

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Joined: Nov 2001

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