Apple continues to expand iPod market share
updated 02:35 pm EDT, Tue June 21, 2005
Market share expands
Apple continues to in the booming portable audio player market, despite concerns over the long-term success of the strategy. According to a report released by market research firm In-Stat today, Apple sold 8.4 million iPods in 2004 and captured a market share of more than 30 percent. In-Stat reported that Apple sold nearly one third of all digital audio players in 2004. Of the 27.8 million-unit market, Apple's iPod product line achieved a 30.2 percent share or 8.4 million sold units. "Apple blurs sales figures of the individual iPod products, so it was not clear how successful certain products are. According to recent media reports, for example on AppleInsider.com, iPod Shuffle sales are much slower than expected," notes Tom's Hardware Guide.
