updated 08:05 am EDT, Tue June 21, 2005
Around 35 percent of music consumers now , according to a survey released yesterday by Entertainment Media Research. That number may soon pass the 40 percent that say they pirate music, according to the report. Fear of prosecution, Internet viruses, and inferior quality were cited as the main deterrents against illegal downloading. Nearly two-thirds of music consumers said immediate availability was the key reason for buying tracks online. "The findings indicate that the music industry is approaching a strategic milestone with the population of legal downloaders close to exceeding that of pirates," Entertainment Media Research chief executive Russell Hart said.