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ipodnn: general

05/19/2005, 9:10am, EDT

Thursday, May 19th

Students in Scotland to redeem free iPods

Students in Scotland are to be rewarded with iPods and Xbox consoles for eating healthy foods under a new incentive scheme for school dinners. The initiative, which is similar to supermarket loyalty card schemes, involves children using a swipecard to build points for buying healthy food which are then traded for prizes. Glasgow City Council has rolled out the programme to all 29 secondary schools in the city after a trial scheme proved a great success. Around 30,000 pupils will be able to redeem their points for a selection of goods – from cinema tickets and book tokens to top-of-the-range iPod players.


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