Briefly: Apple target e-mail, Missing Manual review..
updated 01:30 pm EDT, Thu May 12, 2005
Apple target e-mail
In brief: Apple has begun a new "marketing ploy" by sending .
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In brief: Apple has begun a new "marketing ploy" by sending .
Comments
Its a ploy. I never turned on this preference, I never asked to be sent emails. The only reason to send the mail is to try to get me to buy more music. If that's not a 'marketing ploy', what is it? (Ans. Marketing spam).
Apple's now gone to the extreme of spamming its users about new music on their system based on previous artists you bought. Sounds like sales are dropping. Napster (and soon yahoo!) are pulling users and sales (keep in mind Apple never touts iTMS sales, just downloads, which includes all the weekly free downloads and pepsi promotions).
I would not be surprised if Apple doesn't report curretn total downloads (or sales) in the iTMS next quarter. Because they don't want people doing the math and realizing that the frantic sales pace is diminishing, and decreasing.
It doesn't take a genius to check the artist alerts setting in your account. There's a little checkbox. Uncheck it and you're done. Sure, maybe the default should be unchecked but that's debatable. Can't blame Apple for your laziness.
But the setting WASN'T THERE when I created my account. So out of the blue, now my account has this. What's next. They'll stick in a setting that says "Share my personal account info with any third-party who wants it" and checks that by default. Or how about a "Send $100 to Steve Jobs every month" check box. This is just bogus, and saying "All you have to do is turn it off" is just being a kiss-a**. I shouldn't have to turn off a preference I never turned on nor even knew existed, even though I've been getting the mail. If some other company did this, all you hear are complaints about spam and opt-in policies and the like. Apple does it, and its all "You're just being lazy, you should have turned it off!"
Yea, I think those things are next...
I thought the whole purpose of this forum is to kiss Steve's and Ives' asses. :)
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Joined: Jan 2001
Marketing ploy? Nope.
There's a setting in your account preferences asking if you want to receive artist alerts for previously bought artists. It's not a ploy, just a setting. Quit with the alarmist FUD.