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Apple hires MS exec for iTunes subscription service?

updated 09:35 pm EST, Mon March 14, 2005

Apple hires MS exec

Apple has Julia Miller, suggesting that the company may be planning to introduce a subscription-based iTunes music download service, according to an AppleInsider report. Miller, formerly the Director of Marketing at XBox Live, was responsible for worldwide marketing and sales for XBox Live, the world's first broadband-only online gaming service. The online gaming service based on a monthly subscription model. "She brings to Apple more than fifteen years of consumer sales and marketing background, including extensive experience with SegaNet, the first online console gaming service." Phone calls to Apple confirmed her employment, but in a brief phone conversation with MacNN, Miller declined to provide her title or job description at Apple as well as refused to confirm her former employment.




by MacNN Staff

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  1. macimmortal

    Joined: Dec 1969

    0

    Apple hires a MS exec?

    In other news, h*** reached record low temperatures today. The devil was heard asking his minions, "What in God's name is this white fluffy stuff on the ground?"

  1. exca1ibur

    Joined: Dec 1969

    0

    Subscrption model.. :/

    I hope this is an option and we can still BUY as well. I'm not with subscription services.

  1. dennis

    Joined: Dec 1969

    0

    tunes or games

    Interesting--this person worked for both Sega and Microsoft on online gaming systems, yet no one is even touching that possibility for Apple.

  1. kw99

    Joined: Dec 1969

    0

    Umm... think about it

    Obviously, this points to Apple developing its iTunes Video Store (iTVS). iTVS will probably be a NetFlix-like subscription service for movies, except the movies will be delivered over the Net (not by mail). People buy music (they don't rent). But people tend to rent movies, not buy them. If Apple opens iTVS, it will use the pay-a-monthly-fee model, because Apple is smart. Hey, they almost single-handedly jump started the music download industry. They can do the same for movie downloads.

    It all makes sense without the need for Apple to offer a music subscription service.

  1. Richard Cassidy

    Joined: Dec 1969

    0

    ...video

    I agree with kw99. The first thing I though was video/film. With broadband becoming more and more prevalent, and faster services starting to roll out (in UK 1-2mb looks set to become the new standard speeds) then this is the most likely senario IMO.

  1. jimothy

    Joined: Dec 1969

    0

    Connection?

    OK, I'll buy into the possibility that Apple may be developing a subscription service (most likely as a just-in-case service that they could switch on at virtually any moment if subscriptions become a significant market, or leave in their back pocket forever if they don't). That sounds reasonable.

    But what I don't buy is that there is necessarily some connection between this hire and a subscription music service. Apple could be planning just about anything, so I think it takes a big leap of faith to draw this connection.

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