Oklahoma resellers

When Apple enters into the later this year with an Apple Store at the Penn Square Mall, the competition will include long-standing authorized Apple resellers. Bennie McElhaney has sold and serviced Macs for more than 20 years - according to a NewsOK.com article - first at a store in Norman and now as president of PROMac Computers along Northwest Expressway. However, PROMac does not plan to launch a lawsuit, as other resellers have done nationwide: "I don't think Apple owes me a profit," McElhaney said. Initial concerns have turned to confidence, says McElhaney, "at first, we were concerned, but we adjusted our business model at the end of the year and will offer several unique programs that Apple can't offer." In far north Oklahoma City, Wichita, Kan.-based Haddock Computers operates a similar store to PROMac. "The more people who are selling Apple, the more the market share grows for them," Haddock said. "I don't see it as that big a problem."

by MacNN Staff