Apple gaining ground in higher education market
updated 10:40 am EDT, Thu August 5, 2004
Apple gaining in higher ed
Apple is as notebook sales to universities soared by 33.8% from 2002 to 2003. The primary lure for students appears to be iTunes and wide-screen PowerBooks: "Indeed, the pricey PowerBook has become the favorite portable workstation of the campus Unix clique, which wants a nifty graphical interface and the ability to crunch serious code...Then there's the music factor. Apple's iTunes software, which comes as a free download for either PCs or Macs, has become the de facto standard for managing digital tunes on the desktop. That, plus the runaway success of Apple's iPod music player, could be fueling a slow but steady increase in Apple customers."






Mac Elite
Joined: Dec 1999
Noooo...
iPod sales can't spark Mac sales...right? I mean, all the 'experts' said it wouldn't happen....