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Apple takes No. 23 in TWICE Top 100 CE Retailers

updated 12:15 pm EDT, Fri May 14, 2004

Apple retail jumps

Apple's iPod helped it --all of whom generated $106.6 billion in sales during 2003 (a 5.9 percent increase over 2002). Apple generated $747 million in direct sales during 2003, an increase of almost 95% from its $383 million in 2002. Best Buy took the top spot Wal-Mart, Circuit City, Dell, Target, Radio Shack, Staples, CompUSA, Sam's Club, and Office Depot rounding out the Top 10.

by MacNN Staff





  1. PookJP

    Joined: Dec 1969



    Wal*Mart wasn't #1? There might be hope after all...

  1. bauhaus

    Joined: Dec 1969


    Gross vs Net

    Those rankings are based on gross sales, not net earnings. Electronics stores sell higher priced items which accounts for why Best Buy is on top, but when you factor in gross margin, Walmart will be on top in net earnings.

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