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Apple introduces Motion

updated 03:45 pm EDT, Sun April 18, 2004

Apple introduces Motion

Apple today introduced , a revolutionary new application that redefines motion graphics by giving artists the creative freedom and power to deliver stunning professional quality results faster and more intuitively than ever before at a breakthrough price of $300. Motion features interactive animation of text, graphics and video, with instant previewing of multiple filters and particle effects, and introduces "Behaviors" that allow artists to add natural looking movement to type and graphics, such as gravity and wind, without the use of complex keyframes.




by MacNN Staff

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  1. oranjdisc

    Joined: Dec 1969

    0

    Holy $hit

    This looks fantastic. $400 less than After Effects, and it supports AE plug-ins and native Photoshop layers. No wonder Adobe is so pissed at Apple these days.

  1. digitalrhino

    Joined: Dec 1969

    0

    Shake Light?

    Is this a cut down Shake? And if not who did they buy this from?

  1. cartmill72

    Joined: Dec 1969

    0

    Minimum Specs

    Did anyone look at the minimum specs on Motion? Dual 2 GHz G5!

    I don't have numbers, but I'm betting the dual 2.0 Ghz G5 has been the weakest selling G5. That brings me to my question/observation.

    Why would you make software that runs on so few machines? My guess is coming soon to an Apple Store near you will be new Power Macs with a speed bump - Dual 2.0s on the low end.

    Nevertheless, this is an awesome program. Too bad it won't work on the brand new G5 I just bought.

  1. parkds

    Joined: Dec 1969

    0

    RE: Minimum Specs

    Check again...those are the recommended specs. The minimum specs are to the right. Still pretty high though, especially the video card requirements.

  1. Eriamjh

    Joined: Dec 1969

    0

    867 G4 minimum

    The RECOMMENDED is a dual G5.

  1. cartmill72

    Joined: Dec 1969

    0

    My mistake...

    Man, I thought that was a horribly bold move on Apple's part.

    As parkds states, that's still pretty high on the "recommended specs."

    Sorry for the hurried observation and comments.

  1. chas_m

    Joined:

    0

    Specs etc.

    In point of fact, the dual 2GHz model outsells the other two G5s *combined.* As Jimmy Carter once said, if you have a need for that level at all, "why not the best?"

    As for the specs, yeah it would probably be pretty painful to run this on a single-867 G4, but as for whether this points to forthcoming G5s -- the analyst's call already said as much in not-so-many-words. Sometime in the next three months, we're getting speed-bumped G5s.

  1. gunnar

    Joined: Dec 1969

    0

    This is gonna hurt Adobe

    Who in their right mind is going to buy After Effects? The Apple-Adobe relations are going to be hurting. By the same token however, it wouldn't take Apple very long to make a Photoshop clone. Next to FCP and Shake, Photoshop is child's play. Apple has a real chance to be the defacto video/3D/graphic arts platform again. Let's hope for some fast G5s to pull the package together.

  1. cmoney

    Joined: Dec 1969

    0

    re: hurt adobe

    Who's gonna buy After Effects? people who've already got thousands of $$ in AE plugins. They're not gonna drop all those just to save $700 for an untested product with no support for their plugins. . . yet. Pricing it at $299 means it's really aimed at the lowend IMHO, more like for small studios. They know the big established studios have workflows already setup with AE so why go head to head with it until Motion has momentum.

  1. stickmedia

    Joined: Dec 1969

    0

    re: hurt adobe (cmoney)

    Read the press release for crying out loud. Motion has support for AfterEffects plugins! Do your DD next time...

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