updated 11:55 am EDT, Tue April 6, 2004
Apple prices too high?
Dell CEO Michael Dell says that Apple has , according to an interview published by USAToday: "What about the resurgence of Apple (AAPL)? Steve Jobs says he sells the Mercedes of the computer business while you sell the Taurus. If you go look at where jet engines are designed, for example, you might be curious to note that more than half are designed on Dell computers. What Apple has done is build the Bang & Olufsen of the computer industry -- very nice products, but they've priced themselves out of the mainstream market."