iPod used as marketing tools for sales, participation
updated 03:00 pm EST, Sat March 13, 2004
iPod giveaways
Several companies have recently launched new iPod promotions, offering the popular iPod or iPod mini as an incentive to drive user participation or sales of their products: Yahoo is for the NBA basketball team, who have won six straight after the team's owners gave each player an iPod engraved with his name and number.)


