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Pepsi\'s iTunes commerical available via QuickTime

updated 08:25 am EST, Thu January 29, 2004

Pepsi Super Bowl ad in QT

Several readers note that tje Pepsi-iTunes Super Bowl commercial, which will kick off the Apple/Pepsi 100 million song giveaway is now in QuickTime format.

Meanwhile, Downhill Battle, a music activism website, is debuting "The iTunes Recycler," which it says is a musician-friendly twist on Apple and Pepsi's digital download giveaway. iTunes Recycler accepts unwanted prize codes from Pepsi bottlecaps and turns it into real money for musicians: "A major drawback of the iTunes Music Store is that almost none of the money music fans pay ever makes it to musicians. And when someone gets a winning bottlecap in Apple and Pepsi's new Super Bowl promotion, it may not be worth the trouble of signing up for a new iTunes account just to redeem a single song."




by MacNN Staff

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  1. MacNN.com Reader

    Joined: Dec 1969

    0

    Pretty Stupid

    This is really lame. Instead of giving the caps to them so they can buy from this list of "honest" independent labels, why don't they just publicize who those labels are and let people buy that music if they want it.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    PUHLEEEZE

    "A major drawback of the iTunes Music Store is that almost none of the money music fans pay ever makes it to musicians."

    Don't you people EVER get tired of your cranky a$$ whining?
    Give it a rest already.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    Bullshiiiiiiii

    As a musician with royalties coming in occasionally, these guys really don't know what they are talking about.

    Either they are failed musicians with c*** that could never get played on the radio (I've got PLENTY of c*** that could be listen like that...I generally give that stuff away even though they are often my favorite works), or they just think piracy is cool and everyone should get rid of all copyrights and join a hippy commune.

    The iTMS gives more money back to the artist than if you buy your music at a BestBuy or a mom and pop indy dealer. Why they are attacking Apple, I don't know...

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    UhHuH

    As another musician with royalties coming in occasionally and current product on several Digital Distributors (Including iTMS), I agree totally with the previous poster: the guys on the recycler site don't know what they are talking about at all.
    I get more per song with iTMS than I ever did with A&M, Polydor, IRS, Rhino or Warners.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    music activism my a**

    This is iTunes Recycler thing is bullshit.

    Musicians certainly do receive money from the songs purchased on iTunes.

    Looks like somebody just came up this story in order to scam people into giving them winning codes.

    They say it may not be worth the trouble of signing up for a new iTunes account just to redeem a single song, but how is it worth my trouble to mess with sending them my codes?

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    Yah

    From what I've always seen in the Artists Bios, most say they don't make much off there CD sales. Most of that income feeds the record companies, not the artists. The artists usually make there money from the concert tours and what not. Of course every situation is unique, but from what I've seen, that seems to be the overall trend.

    So I wouldn't expect the musicians to make bank off iTunes if they don't make money off of CD sales. However, good to hear from the previous two posters that iTunes actually pays as well if not better.

    The iTunes recycler sounds like a cheap fraudulent way of getting some freebie itunes songs. I doubt they'll be giving much if anything back to the musicians.

  1. bryan.falchuk

    Joined:

    0

    iTMS vs CDs?

    iTunes Music Store is no different for artists than it is if a CD or single is sold. And it's no worse than any other online system. That's such BS.

    And, please, hard to set up an account? Oh, yeah, all the trouble of typing in 5 or 6 fields of info...ooooh!

    By the way, I don't like the ad. The music is stupid sounding.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    Whine, Plagarize, Libel

    Good plan. Bite the hand that feeds you. Apple didn't invent the music industry, and they're not changing the game as far as the companies go. Work within the system, and get more indies on these plans. Or die a slow death and look stupid doing it.

    I hope Apple sues their asses for unauthorized use of the apple web site materials.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    From their website

    "Pepsi pays Apple 99 cents for the song, and Apple passes along 65 cents to a record label. Unfortunately, most of the music on iTunes is put out by one of the 5 major record labels, and their business practices are highly suspect. When you buy an iTunes song from a major label, there's a good chance the artist won't see a penny, because they're perpetually in debt to the label. If the artist does get a cut, it's only about 10 cents from the 99 cents you paid. But we can do better!

    When you submit a winning Pepsi code to the Tune Recycler, we'll redeem it for music from honest, independent labels. There are a few great independent labels in the iTunes store that give their musicians up to 40-50 cents, right from the first sale."



    1) If an artist is in debt to a record label, then buying one of their songs will help to get that artist out of debt. Money being paid against a debt means that the artist IS getting paid.

    2) If a big label artist gets 10 for a song off iTunes then that is better than that artist getting nothing because you gave your code to these guys who buy a song from a different artist. I would rather give 10 to a big label artist that I know I like than give 40 to some unnamed independant artists whose music probably sucks.

    3) Is this website setup by some independant musicians who are just going to keep downloading their own songs over and over again so that they can up their royalties and make themselves appear to be more popular? Or is it being done by some independant music label that is going to download songs from their artists for the same reasons?

    4) If some artists only receive 10 per song and other artists receive 40 per song, who really needs the help more? It seems to me that the artists getting paid only 10 needs to have their songs downloaded 4 times as often as the artists getting 40. So if we want to help the artists who really need help, then they should be using the winning codes to download songs from the poor artists who are only getting 10 per song.

  1. MacNN.com Reader

    Joined: Dec 1969

    0

    pepsi

    As yet another musician with royalties coming in droves on a regularbasis and current product on several Digital Distributors (Including iTMS), I agree totally with the previous poster: the guys on the recycler site don't know what they are talking about at all.
    I get alot more per song with iTMS than I ever did with A&M, Polydor, IRS, Rhino or Warner Bros.

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